Revolution Of Creative Content

The development of VR technology now is getting faster. VR technology is rapidly transforming how business is conducted and is due to become the next biggest platform in consumer technology. The momentous leap towards the future will revolutionise the art of interacting with the world around us.

WHAT IS ImmVRse?

ImmVRse is a decentralised VR content sharing platform that will allow VR content creators, brands and advertisers around the world to inspire, collaborate, and produce some of the highest-quality VR content available online. The hybrid DApp will act as both a marketplace and a content distribution platform. ImmVRse will employ its own unique digital currency, the ImmVRse token (IMV), which will be used as the form of payment between all parties within the ecosystem.

ImmVRse will focus primarily on VR/AR/Mixed reality and is easily scalable to embrace other forms of media production such as, 3D animation.
ImmVRse will be the first decentralized and distributed digital video platform that will allow content creators, brands and advertisers around the world to collaborate and produce the best of what Virtual Reality has to offer.

The increasing popularity of virtual reality has now created a high demand for more 360-degree videos. Here are some of the industries that are utilising VR in some capacity:

Healthcare
Education
Tourism
Advertising
Films and videos

Virtual reality is currently estimated to be a $1.6 billion market, of which most of the HMD (head mounted displays) are smartphone-based devices such as Google cardboard, due to lowers costs and availability.

VR headsets such as Oculus, Vive and PlayStation VR, three of the biggest current players on the market, will account for an estimated 3 million units in 2017 and will increase to 5 million in 2018.

The content creators in ImmVRse will offer an array of VR content types, such as entertainment videos, VR vlogs, corporate introductions, VR music videos etc.

CURRENT PROBLEMS

Complexities With Content Distribution
Of content does little to encourage and stimulate growth in VR production. The end result favours only a handful of VR video and animation creators who are able to dominate the field.

Payment Model
By providing a blockchain payment integration, ImmVRse will allow anyone in the world to create a wallet within seconds and use it to make and receive payments.

Revenue Generation
Due to massive influx of video producers on platforms such as YouTube and Vimeo, a substantial amount of effort or an extraordinary idea is necessary for a producer to stand out and subsequently generate revenue from their respective production.

Slow Growth
Due to Head Mounted Display units being forecasted to increase, the demand for content production will rise exponentially.

SOLUTION TO THE PROBLEM

Creativity
By using the power of a decentralised network, ImmVRse will create an efficient and self-sustaining ecosystem for our members.

Control
ImmVRse will not act as a mediator or intermediary. Every job will use the functions of smart contracts, the parameters of which will be set by the users on both sides, e.g. brands and the content creators.

Payment
Payment is one of the biggest problems that blockchain will solve via this application. Using ImmVRse tokens, it will take seconds to send and receive payments anywhere around the world without paying a high processing fee to a bank or a third party money transfer

Revenue
By creating a balanced ecosystem, the platform will aim to become one of the largest video sharing platform, thus attracting hundreds of companies around the world. The combination of all the above will contribute to ensuring the rapid growth of users and content.

TARGET MARKET

Target audience for ImmVRse is primarily those who are involved or would like to be involved in VR content production and the age range is between the ages of 16 to 45. While the corporate target audience varies from small businesses, start-ups and medium enterprises to large consumer brands and internet personalities.

ImmVRse NETWORK</h2
ImmVRse TOKEN
The bespoke token for the network has been created as a centralised currency to be used within the ImmVRse Network.

ImmVRse PROTOCOL
This is a ledger where we can monitor the health of the network and any token-based transactions.

ImmVRse (ĐApp)
This is the decentralised VR application where brands can directly hire content creators and also allows companies to advertise and users to watch and subsequently receive rewards for interacting with the application.

ImmVRse DECENTRALISED ENGINE
This is a solidity based algorithm on blockchain that is at the very core of powering ImmVRse ĐApp. The system is being developed to connect ImmVRse Token, ImmVRse ĐApp and all of its users within the platform.

ImmVRse USER RETENTION ENGINE
This is an algorithm for blockchain, designed specifically to retain users within the ecosystem. The blockchain algorithm enables users to directly engage with Virtual Reality content producers by earning reward badges.

The ImmVRse application will have the following characteristics in order to be decentralised:

     The application will built entirely on open-sourced blockchain protocol and function autonomously without any mediation from a financial controller

     The DApp will allow users to create an Ethereum address and wallet within the application, resulting in a direct connection to the Ethereum mainnet

     The DApp's data and records of operation will be cryptographically stored in a public, decentralized blockchain so as to avoid any central points of failure

     The application will use a cryptographic token as a form of payment to initiate smart contracts between two parties, enabling a peer to peer hiring process without third-party mediation

     The token will also be used to reward the users, using algorithms on the blockchain that will allow users to be rewarded and thus resulting in better user adoption

     The system may adapt its protocol in response to proposed improvements and market feedback.

ImmVRse will permit content creators around the world to upload their own VR videos and showcase it to viewers, brands, advertisers and businesses on one platform. The brands or companies can then directly hire content creators, using the application and Ethereum’s smart contract deployment to pay media producers. ImmVRse token works as a sole tradable currency within the application and ecosystem.

The recent growth of cryptocurrencies and blockchain technology has completely shaken the fintech and banking world to its core. Cryptocurrency is currently the newest form of crowdfunding which uses “Initial Coin Offerings” and applications hosted on decentralised networks.

CONVERGING VR AND BLOCKCHAIN

ImmVRse aims to be a platform free of any such type of restrictions, as creators are able to publish whatever content they would like, whenever they want, in whatever form they wish. However, there are moderators that will intervene in extreme or significant cases of inappropriate content.

BLOCKCHAIN’S CORE FUNCTIONALITY

Using ImmVRse, companies can transparently and directly hire VR content creators on the platform without the need for an arbitrary third party. A smart contract application holds a specific amount of currency and locks it in an escrow, until a given date or goal is reached.

Erc Token On Smart Contracts
The users can send or receive ImmVRse tokens and simultaneously store them in their ImmVRse Wallet. The Smart Ledger within ImmVRse protocol will automatically log and keep track of every single transaction within the ecosystem.

Network File Distribution System
On a typical hypertext transfer protocol, cloud storage files are protected by replicating data and storing identical data in multiple destinations. In addition, the algorithm enables nodes around the world to store and index relevant content. When ImmVRse users look up videos and profiles, the application requests the network to find the nodes that stores content.

Fail-Safe Network Storage
ImmVRse network distribution system (INDS) along with IPFS will track signatures and as many cryptographic replications as possible.

Cache Storage
ImmVRse has plans to deploy a system where cache will be stored to the closest available address, if the project is fully funded. This will save bandwidth, decrease latency and ping time.

USER FUNCTIONALITY

Application Interface Design

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User Validation and Data Encryption

ImmVRse Token (IMV) will be a form of tradeable token (currency) within the ImmVRse ecosystem. The distribution of the flow in and out of the system is balanced by a range of users within the network. Having a dedicated token for the Ecosystem provides a number of benefits, including but not limited to:

Algorithm Workflow For Hiring Content Creators

Algorithm Workflow For Advertisers & User Retention Engine

ImmVRse USER RETENTION ENGINE

The User Retention Engine has been designed specifically to balance the circulation supply of ImmVRse tokens, in order to stabilise any unpredicted volatility.

Viewers Award System
The users are able to exchange the token with fiat currencies at selected exchanges or alternatively stored in their ImmVRse wallet.

Monthly Creator Awards
Monthly award winners are selected by smart contract, based on the videos that have received the majority of votes at the end of each calendar month.

Endorsement Badges
Endorsement badges are a way for companies and brands to recognize creators for the successful completion of a project. The creators automatically receive an endorsement badge from a company when they successfully complete a project and receive cleared funds.

Creators Badges
Content creators that put significant effort into their work can find themselves quickly moving up the system, achieving more recognition, which in turn opens up further and potentially better business opportunities

ECOSYSTEM WORKFLOW

PRIVACY AND SECURITY

Protecting Data
As a result of the distributed ledger, running ImmVRse on blockchain eliminate the risks of false key propagation and securely verifies the identification of the user.

Extremely Secure Transactions
Every transaction on the ImmVRse platform will be executed using the smart contract application.

System Integrity
All transactions within the application will be processed using the peer-to-peer automated identification system built into ImmVRse Coin’s code

ImmVRse Ledger
All transactions will be logged on ImmVRse Protocol’s central ledger, decluttering complications and increasing efficiency.

Protecting Data Integrity
All the contracts signed on ImmVRse ĐApp are completed using blockchain’s smart contract system, distributing evidence across multiple blockchain nodes and making it impossible to manipulate from a central data source.

Distributed DNS
ImmVRse also has plans to integrate the concept of a distributed DNS system, which carries a minimal risk of failure under an excess of requests.